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avatar for Waynne Waterfield

Waynne Waterfield

Syneos Health
Managing Director, Commercial Advisory Group
Mr. Waterfield has over 20 years of experience working as an advisor to the biopharmaceutical industry. His consulting experience spans discovery to end of life cycle, with a focus on early stage commercialization strategy development - indication prioritization, product/portfolio strategy, commercial model design, distribution strategy, RoW entry and life cycle. Through his consulting career Mr. Waterfield  has worked across clinical and commercial organizations to help shape development and commercialization strategy for numerous products in CNS, cardiology, CKD, oncology, endocrinology, infectious disease and pain.

Selected Accomplishments
  • Part of the original CampbellAlliance/Syneos Consulting leadership team responsible for building the Boston office into one of the most productive in the company.
  • Advised commercial and clinical groups on label development and commercialization strategy for numerous compounds in oncology, CNS, infectious disease, cardiology, endocrinology and pain.
  • Participated in the launch planning and implementation (global and domestic) of over 50 products across multiple therapeutic areas.
  • Worked with 5+ emerging growth companies in a strategic and operational consulting role to build commercial capabilities in the US and/or EU from the ground up.
  • Provided acquisition strategy guidance and commercial diligence (product strategy and financial) for four emerging companies with a collective selling price of over $3.5 billion.
  • Have worked with 10+ companies to establish excellence programs in marketing strategy development, brand planning and product launch.
  • Trusted adviser to numerous executives within the industry.
Prior Experience
Mr. Waterfield began his career and spent over 15 years in the pharmaceutical industry, where he held a range of executive level sales, market access and marketing positions. After his career in pharma he became a member of the executive leadership team that successfully started-up and sold a company focusing on point-of-purchase consumer advertising for the pharmaceutical industry. For the last 20+ years he has worked as an advisor to multiple biopharmaceutical companies on early stage commercialization.
Education

Mr. Waterfield earned an MBA with honors from the Northeastern D’Amore-McKim Graduate School of Business, a Certificate in Managerial Finance and Accounting from the University of Michigan, and a BA in government and economics from Hamilton College.